Commercial painting and house painting are different on many levels — the latter is a matter of personal taste and only really affects your family, friends, and neighbors; the former affects the public perception of your business, and through that, the amount of money your business makes. Commercial painters in San Diego are well aware of the responsibility they have to ensure that they don’t cost their clients money by giving the wrong impression with their paint jobs.
Corporate office, restaurants, shopping malls, and so forth are all going with a very modern theme these days — largely monochromatic with carefully planned lines or shapes of color. That’s because they’ve discovered that this kind of simple but powerful theme is easy to visually identify and strikes a chord in people’s minds — and that means more repeat customers, especially ones from out-of-town who just happened to see a familiar store in the distance.
Color in business should always take into account not just the general effects of the color on people’s frames of mind (i.e. red makes you irritable), but also the specific connotations each color has with the business in question. For example, green is a wonderful color for a nonprofit organization that is working to help keep the local waters clean — but it’s a horrible color for a butcher, because it associates first with meat gone bad.
Hiring a San Diego painting contractor for your professional jobs isn’t just a matter, then, of hiring people who will be technically accurate. You must also hire contractors who know what effects their work will have.
The critical element to remember in any professional commercial job is that the painters’ goal needs to be to please the customer — because that, in turn, will please the boss. That means more than just picking the right colors; it means making sure that all touchable surfaces are tactile-friendly (no tacky-surfaced paints), all chips and scars in the walls are filled in and smoothed over before they’re painted, and many other minor details are attended to.
Stepping back and putting yourself into the shoes of the customer isn’t often a skill that is associated with painters — but when it comes to your business, it’s a necessity.